Commercial Awareness

Phil Steventon

Jul 21, 202110 min read

Commercial Awareness Vol 6 : PlayStation's expanding library of Studios

Hey look, I'm now able to write up a Commercial Awareness Volume on one of my favourite hobbies! Score! Headline: PlayStation Studios is...

Phil Steventon

Nov 24, 20208 min read

Commercial Awareness Vol 5 : Shakespeare Martineau's House of Brands

Headline: Leading firm eyes rapid growth by building “house of brands” Main sources: https://www.legalfutures.co.uk/latest-news/leading-f...

Phil Steventon

Sep 25, 20209 min read

Commercial Awareness Vol 4 : LVMH and Tiffany & Co.’s Messy Breakup

After taking part in a week-long intensive commercial awareness scheme, I'm going to try a different approach to this post and do a SWOT...

Phil Steventon

Jul 17, 20207 min read

Commercial Awareness Vol. 3 : Huawei to be removed from UK mobile networks

Made it to volume 3 before James Gunn! (Marvel reference, win!) Headline: Huawei 5G kit must be removed from UK by 2027 Main sources:...

Phil Steventon

Jul 8, 20209 min read

Commercial Awareness Vol. 2 : M&S and Next locking horns for UK arm of Victoria's Secret

Again, let's apply the 3 L's approach, with a quick visit to a PESTLE analysis, to a story involving a company falling into...

Phil Steventon

Jul 7, 20207 min read

Commercial Awareness Vol. 1 : introduction to the skill; group litigation against big supermarkets

So I thought we'd try something different this time with a new series of blogs. Commercial awareness - the well-trodden buzzword for any...

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